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Notes from 15 years of this.

What things cost, what actually works, and what we'd tell you over a coffee.

  • 9 posts
  • 5 topics
  • 15 years in
Web Design

What does a website cost in South Africa?

You need a number, and the quotes you have already seen do not match. R299 a month, R500 once-off, an AI tool, and R100 000 are all called a website. I want to walk through why, and what to send before you ask for a price.

The rest of the notes.

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Social Media

Why run a competition on social

A Samsung TV giveaway pulled 3.6 thousand comments and grew an Instagram page to about 800. We’ve helped businesses run these contests. Here is the growth, how to run one, what to give away, and what picking a winner actually looks like.

Company News

Meet Linkssi, your new link-in-bio

About a year ago, we ran into a problem managing clients' social media and driving traffic to sources we didn't control or have access to. We started by exploring existing solutions like Linktree, but I started wondering: could a link-in-bio do more?

Web Design

What should be on your homepage?

People ask me this a lot. The answer depends on what the site is for. A course site and a play therapist should not share the same homepage. I want to walk through three live sites and how we decided what went on each one.

Company News

Fosker Media Nominated for the Best Web & Design Agency in Durban

We were nominated for Best of Durban in Best Web and Graphic Design. Fourteen years of client work, and this is the one we asked people to vote for.

Web Design

What does a website cost in South Africa?

You need a number, and the quotes you have already seen do not match. R299 a month, R500 once-off, an AI tool, and R100 000 are all called a website. I want to walk through why, and what to send before you ask for a price.

Web Design

Promote your new website

Launch day feels like the finish line. Then Monday arrives and the inbox is quiet. People do not guess URLs. They follow the one in front of them. I want to walk through every place we put the address, and why it matters.

Web Design

5 things your website needs

Most businesses I talk to already have a website. They are not deciding whether to get one. They already have one, and it is not doing any work. I want to walk through the five things we put on every build, and how you check yours.

Social Media

What businesses get wrong on social

The more businesses I talk to, the more I hear that social is not working. I ask what they are sharing, and most of the time they are only trying to sell. I want to walk through why that happens, and what we do instead.

Advertising · SEO

Our Google strategy

You built the site. You told your family. You posted once. Google still does not show you for the searches that bring work. I want to walk through the order we actually use: ads first, then SEO, then the links that make both stick.